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A cover letter is a document sent alongside a CV or resume when applying for a job, intended to introduce the applicant and explain why they suit the role. Unlike a CV, which lists qualifications and employment history in a structured format, a cover letter is written in prose and addresses the hiring manager directly. It connects the dots between what the employer needs and what the candidate offers, often highlighting one or two relevant achievements or explaining career transitions that might otherwise raise questions.
Writing a strong cover letter means balancing formality with personality, demonstrating genuine interest in the role without repeating the CV verbatim, and keeping the text concise—typically three to four short paragraphs on a single page. A weak cover letter is generic, opening with phrases like "I am writing to apply for the position" without adding context, or simply restating bullet points from the CV in sentence form. A well-crafted letter anticipates what the reader wants to know: why this role, why this organisation, and what the candidate brings that others might not. It also avoids overused phrases, vague claims about being a "hard worker" or "team player," and instead offers specific examples that show rather than tell.